We often get this question from users of the TO-U application.

If, for instance, we’d compare the cost of 1 kW at a commercial rate, the price of the same kW on a high-speed charger will be higher.

So let’s consider all the components of the “fast” kilowatt price. Unlike the cost of electricity, which is simply supplied through the network, charging cost has completely different specifics. Here the consumer pays not only for kilowatts, and further, we’ll consider this question in more detail.

1. Equipment. We have mentioned more than once and will say it again: quality equipment can be cheap (to say nothing of free). The cost of one 50 kW charging station is a few tens of thousands of euros (the more power, the more expensive is the station). Added to this is the cost of arranging the place of charging, which also entails five-figure amounts in euros.

2. Software. The work of the mobile application and charging station requires a lot of effort from a whole team of specialists: developers, technical staff, technical support services. Of course, all these people do not work for free.

3. Video surveillance. It would seem like a common thing, but in fact, you will rarely find charging locations with 24/7 surveillance. We have approached this issue very carefully, as not only the technical but also the literal safety of electric vehicles during charging is important. In addition, such control helps to fight unscrupulous drivers of ICE cars, who like to park near the chargers despite the bright banners of "electric vehicles only".

4. Convenience. As already mentioned, near each charging station there are specially marked parking spaces (even separately signed for easy charging from different connectors). And we can not forget the possibility of pre-booking the station, which is also relevant to paragraph 2.

5. Time. The greatest value, which is always lacking. Saving time is a priority for high-speed charging. Yes, you can charge your car at home for several hours (or all night), if possible. But when access to the network at home is limited (or you don’t have it at all), and it is not possible to time 2-3 hours during the day for charging, high-speed stations get into a game. Here the battery can be "charged" up to 80% in some 15-20 minutes. In addition, the stations are located in places where the driver can rest or shop while charging.

In this context, the answer to the question "Why are speed kilowatts so expensive?" very simple. For example, when you go to a beauty salon for express services (manicure or pedicure in 1 hour instead of 1.5-2 hours), you pay more for it. This is due to the fact that with the same quality of work, the artist must have more skill (and, accordingly, earn more for it) to save your time. It's nice to pay a little extra for real convenience. And this is true because in this case, each customer can choose what suits him best.


As you can see, when it comes to EV charging, the price-quality ratio really pays off. If you want to save some money - the accelerated charging stations with a capacity of up to 22 kW are at your service (there are free and paid ones - see map in the app). If you need to recharge quickly - you will have to pay more. After all, this rule applies to almost the entire service sector, but you should always weigh the pros and cons to clearly understand that for your money you get quality and safe service.

Charge your EV with benefits and pleasure!

Apr 29, 2021
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